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CASE STUDY

Securing a Prime London Apartment Below Maximum Budget

Our client was looking for a two-bedroom, two-bathroom apartment North of Central London, prioritising a high-floor, lateral layout with a lift.

Brief

Our client was looking for a two-bedroom, two-bathroom apartment around Clerkenwell, Kings Cross, Angel, Old Street and Highbury. Prioritising a high-floor, lateral layout with a lift. While outside space wasn’t a requirement, they wanted a second bedroom for when their parents visited.

Solution

By leveraging our market expertise and strong negotiation skills, we secured the property at £950K, well below the £1.1M asking price and her £1.5M budget. This allowed them to reallocate funds for upgrades rather than overpaying. While they initially had a broad search area, we helped our client realise that being closer to Angel was crucial for family convenience. We strategically narrowed the search to ensure the right location fit.

Result

A perfectly located home, secured £550K under budget, with a bespoke interior tailored to our clients needs, offering both personal enjoyment and long-term investment value.

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